Since 2001 Limits have been dressing the more down-to-earth beachgoers of Rio in their good quality and inexpensive board shorts. The styles and colours (think tasteful stripes, checks and bright colours) are echoed in the çunga (trunk) rails, but they also do a nice line in summer shoes and tees, and jeans and warmer tops in the winter. They also have a store in Shopping Rio Sul.