The theme here is the brega – or cheesier – side of Brazilian popular culture. So there are sandwiches named after celebrities like singer and dancer Rita Cadillac and Roberta Close – Brazil’s first sex-change celebrity. There are also flowery 1970s tiles on the walls, a display of vintage TVs and a clientele made up of well-heeled students from Mackenzie University, just across the street. Just pray the live sertanejo isn’t at conversation-drowning volumes.