B.Luxo is a small, savvy cross between a vintage store and a fashion label. It stocks Brazilian variations of European trends as well as its own individual signature line. The owners, Paula Reboredo and Gil França, the names behind two of São Paulo’s most funky fashion parties: the rock’n’roll-themed night Titties & Beer and the glitter-glam OTT style of Fui!, both at Bar Secreto, are part of the shopping experience at B.Luxo with their eclectic tastes, shifting styles and ultra-modern perspective.

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